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Money
Talk
Holly Hitzemann, president and owner
of Great American Stock, suggests that the key to
building a good relationship with your banker is knowing
how and when to communicate the good news and the
bad.
Personnel
Best
Paula Lawlor, president of MediHealth,
brings out the best in her employees by giving to
them exactly what she expects to receive: dedication.
The
Best of the Small Business Web
Until recently, most small companies
didn't have a clue what to do on the Web. Now they're
fielding some of the best stuff online. Inc. Technology
honors 20 sites that look great, make money, offer
dazzling service, and do their owners proud.
What
Shoppers Want
In an excerpt from his new book,
"Why We Buy," the man who invented the science of
shopping explains how you can set your store up to
capitalize on the quirky behavior of prospective customers.
Special Newsletter Offers
Order Now!
Sprint invites you to select any
of the Inc. products or events you'll find listed
on the special Newsletter
Offerings area of the site. You'll receive a special
35% online discount when you purchase!
BusinessAnswers
print version
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Finance
Stretching
Your Benefits Dollars
Looking to woo employees with a state-of-the-art benefits
package? Here's why flexible spending accounts may
be just what your growth company needs.
Persuasive
Projections
Predicting the future is hard. But when you're making
financial projections, that's exactly what you need
to do. You can avoid some of the most common mistakes
by following this list of dos and don'ts.
Sales & Marketing
Brand
Is Everything
E-commerce experts discuss why having a good brand
does not necessarily generate sales on the Internet.
Customer Service
When
Something Clicks
During its 22 years as
a profitable retail and mail-order business, Camera
World honed its expertise in fulfillment, customer
service, and supplier relations. Now it's putting
that experience to work on the Web as Cameraworld.com.
Come
In. I've Been Expecting You
Personalizing your Web site doesn't have to lead to
personal bankruptcy. Here's how inexpensive tools
can make every site visitor feel like an audience
of one.
Best
of the Small Business Web: Office Sweet
CRI, a furniture company, transforms customer service,
breaks into new markets, and increases sales leads.
Managing People
Everything
I Know about Leadership, I Learned From the Movies
A look at 10 films that can help teach you how to
inspire your organization, earn loyalty and respect
from employees, turn crises into triumph, and become
a successful member of a community.
Of
Resumes and Rap Sheets
When recruiting for tech help, don't be tempted to
hire first and think later. Here are some tips for
conducting thorough background checks of potential
employees.
Tech Solutions
Managing
by the Web
Inc. asks 34 CEOs to test drive small-business Web
sites. Editor's note: inc.com, chosen #1 for entrepreneurs
by Forbes, was not included in this roundup because
it is a "sister" company to Inc.
A
Fine and Private Page
Want to build an extranet for your customers but lack
the resources? For a fraction of the cost and stress,
consider creating Web pages that only specified parties
can see.
Windows
of Opportunitiy
Want to auction products online? Address international
Web surfers in their native languages? Turn customers
into cartoons? Here are 18 tools for turbocharging
your Web site.
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