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Customer Service
Insider's tips for serving your customers
better — translating your retail customer service
to the Web, personalizing your Web site on a budget, and
implementing near-perfect customer support.
When
Something Clicks
During its 22 years as a profitable retail and mail-order
business, Camera World honed its expertise in fulfillment,
customer service, and supplier relations. Now it's putting
that experience to work on the Web as Cameraworld.com.
Come
In. I've Been Expecting You
Personalizing your Web site doesn't have to lead to
personal bankruptcy. Here's how inexpensive tools can
make every site visitor feel like an audience of one.
Best
of the Small Business Web: Office Sweet
CRI, a furniture company, transforms customer service,
breaks into new markets, and increases sales leads.
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